Bringing the women of the bohemian movement to the present day
Exhibition Design Monacensia im Hildebrandhaus
Bringing the women of the bohemian movement to the present day
Living Freely! The Women of the Bohemian Movement 1890-1920. A Literature Exhibition for Here and Now.
Content
Around 1900, young women from all over moved to Munich and dared to live a free life as artists or writers. In doing so, they took on high risks and precarious living conditions. Among these women were Franziska zu Reventlow, Margarete Beutler and Emmy Hennings. The exhibition at the Monacensia in the Hildebrandhaus provides insights into the biographies and works of these three women. Numerous biographical documents, manuscripts, diaries, etc., from various archives as well as private collections, video contributions and current literary positions are showcased.
Objective
The goal of the exhibition is to demonstrate that these three women rebelled against social norms and fought for issues that are still relevant and current today. They lived over 100 years ago, yet their views remain highly modern.



Free – rebellious – female
Design
In the design of the exhibition on the women of the Bohemian movement, themes from Art Nouveau are combined with visual elements from protest graphics. This creates a unique visual language that plays with visual habits and is also reflected in the combination of different materials in the exhibition.




Clear structure, but not ironed smooth
The scenography of the exhibition is structured in a way that offers different narrative levels that are visually distinct from each other. Linen flags with excerpts of texts complement thematic panels. Plotted monograms mark large halftone images that illustrate each of the thematic fields by depicting scenes from the women's everyday lives. Additionally, photos, newspaper headlines, and illustrations attached to the walls with black tape, provide insights into the world of the Bohemian movement.

Multiple use – sustainability
The wall design is constructed using uniformly formatted panels, text plots and fabric banners so that it can also be used as a travelling exhibition. The main supporting material is plexiglass panels that were previously used for another exhibition designed and realised by us. The exhibits and facsimiles are displayed in in-house display cases on printed paper sheets. Sprayed edges and printed monograms thematically divide the exhibits while also incorporating elements from the wall design. The media stations feature film contributions from the Münchner Kammerspiele that interpret texts by the three protagonists.



It continues - analogue and digital
Throughout the tour, specially made dispensers can be found that provide biographies and quotations of the protagonists to take home. At the end of the exhibition visit, there are cards with thought-provoking questions that can be filled out and pinned to the wall for reflection and commenting.
A digital magazine is released alongside the exhibition, which adopts the design of "Frei leben!". Here, you can discover further information, networking activities, blog posts, and videos. The magazine will be continuously expanded throughout the exhibition period and will remain available even after the exhibition ends.

Emmy Hennings / Franziska zu Reventlow / Margarete Beutler
Digital expansion
Alongside the exhibition, an online magazine called mon_boheme is being created on the Monacensia website. It will compile all content related to the topic. We have designed it in the style of the "Frei leben!" exhibition, incorporating its visual elements into a digital format.
The name mon_boheme originated from the abbreviation of Monacensia, "Mon," combined with "Boheme," and has become its own logo that can be used for social media. Both verbally and visually, it serves as a marker for posts, photos and videos, allowing them to be associated with the exhibition even if they appear on other platforms.
That way, the exhibition's themes are further spread into society and discussed through the digital world and may reach people who don’t have the opportunity to visit the exhibition.

Space for new perspectives.

One area of the exhibition gives voice to contemporary authors and sheds light on current perspectives. We conducted interviews with the authors and incorporated animated content from the exhibition.
Photo Credits:
Photos of the exhibition rooms, Eva Jünger
Related Projects
Design in the 20s for the 80s
Nice to meet you
Work with us